Multiple Profiles and Social Media Overwhelm

On March 27, 2011, in Social Media, by brendajohima

JOHIMA Social MediaHere is what I recently posted to my personal FaceBook profile as a note. I’m hoping it may help some of you out there, who are searching also, for a way to deal with social media overwhelm for yourself, but also for those of us who do work online a lot, this may be  a way (I am finding) to not overwhelm close family and friends (who may have no (zero) interest in my fascination and passion for a career in Social Media, they just want to see my photos or (YES!) hear what I ate for breakfast or lunch, or that I went to the swimming pool or to a music concert). It’s also a way to not overwhelm colleagues on my personal friend list who are already reading (too much) content online all day.

Hope this is of some help to you too:

Hi to all my friends and family. Thank you for connecting with me, and for staying connected, in whatever way we can. You matter. People matter. LOVE matters. Connection matters.

My FaceBook “friend” list is not a big list. It’s quite small actually. I have few friends (in comparison to some folks on FaceBook) and I’m 100% OK with that. I’m not a FaceBook friend collector.

If you are on my personal list, you really do matter to me. I want you here in my life, in some way, for some reason. We are meant to be connected. I’m not trying to gain hundreds or thousands of friends on FaceBook on my personal profile. If you are on my personal profile friend list, I have enlisted HUGE trust in you, to not break our trust. My FaceBook “friends” are real friends to me.

Now … I really like social media. A lot. And I like you even more. A lot more. In person and in real life.

If I can’t see you in person, I’d like to talk to you on the phone  1+ (250) 335 – 1195.

If we can’t make that happen for some reason, then we connect here on FaceBook, and in my opinion, this too, is real life. Online life and in person life, are both real to me, because I do choose to share my real and authentic self.

Did I say that I really like social media? I LOVE social media. I promote most of my business now, via Social Media. And would love for you to give me a hand in spreading the word.

I have created several FaceBook pages for business and would LOVE it if you would “like” them (many of you have, and Thank You SO Much!) So why so many pages? Here’s why:

  • I Tweet a lot. I write a lot. I create a lot. I post a lot on FaceBook. For some folks, I know it’s too much. Too much overwhelm of content. And that’s OK. However, it’s who I am, and I like it. Sooooo, to make it easier for my friends and family (and business colleagues) you can choose which department(s) (I’m calling it compartmentalizing) most interest you. I would LOVE to have you join me in all of it, but I know everyone is different. This way you can choose only the parts of my life and business you really want to follow. For each account below, I post only information relevant to that target market/topic.
  • I’ll be keeping my FaceBook personal profile posts for friends and family, pretty much, yep, more personal stuff. So if you don’t want to hear all that real stuff, and are more interested in business, you can un-friend me. My feelings won’t be hurt a bit 🙂 There are many many ways we can connect as you can see from my list below.
  • I’m a self-professed multi-talented creative. Some people don’t believe one person can do it all. But I do. And I love it. I have found over the years, that for most people, it is easier for them to have it split into sections, rather than to be overwhelmed by the huge amount of content in multiple categories, that I create on a daily basis.
  • Online Marketing. I try to reach different audiences and customers/clients with each niche. Join me in the one(s) that interest you most. And help spread the word?
  • Search Engine Optimization
  • It makes it easier for me also to separate in my brain, the many ideas that I have bubbling up on a daily basis. It actually makes it easier for me to manage my own brain! LOL.

Brenda Johima : Writing, Art (and cartoons) and Photography

You will want to follow me here, if you are interested in reading my personal blog, and to view images of my art, cartoons, paintings and photography. Feel free to comment and connect in any of the social media platforms below. I LOVE compliments on my work. It keeps me going as an artist/creative. * You can also purchase almost anything that you see me posting. Just ask and I’ll let you know if it’s available, and how we can make that happen. Shipping is available, of course, almost anywhere in the world, for my creative works. *

web: http://brendajohima.com
twitter: @brendajohima : https://twitter.com/#!/brendajohima
facebook:  * https://www.facebook.com/pages/Brenda-Johima/141672479231098?ref=ts ( * facebook custom Short URL coming soon!* )
linkedin: http://ca.linkedin.com/in/brendajohima

JOHIMA : Social Media : SEO : Design

You will want to follow my business here if you are interested in receiving (paid) help in setting up your FaceBook page for business, Twitter for business, to learn about LinkedIn, and how you can use it for job search and for business promotion. Also, if you would like to purchase graphic design or web design services (which includes search engine optimization or SEO). And YES! I do provide set up of basic WordPress blogs and WordPress driven websites. *I also do speaking engagements and *NEW for 2011* provide Social Media basics workshops.

* I also post LOTS of free tips *

P.S. Are you afraid of Twitter? Confused by Twitter? I LOVE Twitter. Happy to give you a hand to get started. It’ll be our little secret 🙂 A very powerful business tool and way to connect and network, receive inspiration and positive vibes from fantastic people all day long. I do.

web: http://johima.ca
twitter: @johima : https://twitter.com/#!/johima
facebook: http://facebook.com/johima

phoDOGraphy : Dog Photography and Puppy Photos

LOVE getting referrals and business in this department. LOVE dogs. LOVE puppies. LOVE photographing dogs and puppies and the human bond. You can purchase photography services and prints here. ** And no, you don’t have to buy anything (although I love referrals) … it’s OK to just want to look at my photos of dogs, because I think they are awesome! **

web: http://phoDOGraphy.ca
twitter: @dogphoDOGrapher : https://twitter.com/#!/dogphodographer
facebook: http://facebook.com/phoDOGraphy.ca

Happy No Matter What : Hope, Inspiration and Tips for Living 24/7 with Chronic Pain and Fibromyalgia

Living with Fibromyalgia and/or Chronic Pain 24/7? I do. I am. I have been, since June of 2000. I have pain and I’m awesome! There is a way to have pain and still be happy. Am I there yet? Some days, yes. Some days, nope. However, my goal here, is to learn how to be Happy No Matter What is going on, pain or no pain. And in the process, on my journey, I seem to be inspiring others who suffer daily, and I LOVE that. Hoping I can offer you hope as well.

web: http://HappyNoMatterWhat.ca
twitter: @ibeehappy2 : https://twitter.com/#!/ibeehappy2
facebook: http:/facebook.com/HappyNoMatterWhat

Creative Nudge : Creativity Consulting for Business

* Creative Nudge is Sleeping while on a Vacation Right Now 🙂 *

web: http://creativenudge.com

Cartoon Illustrations

On March 22, 2011, in Cartoons, by brendajohima

Yes, I can draw … weird, cool, funky animal-themed characters. Many of my cartooney-looney-characters have been used as the foundation for company logo designs. And many more, I simply create for FUN, and for “me-time.”

Recently I have decided to spend even more time creating cartoons, all kinds of them. It’s a piece of my creative life I have let slip, or shall I say, it went on vacation, or on an extended leave? And after a long break, I’m eager to see what new direction my cartoon illustrations take.

When I was young, I spent much of my time drawing cartoons, tracing cartoons, making up my own cartoons, copying cartoons … and watching cartoons of course, on TV. Don’t think I’ll ever grow up. I love the simplicity and color … of my style below, and also like the wit and talent of a different cartoon style, for example, LOVE the work of Rob Cottingham. Brilliant, witty, never offensive (to me) and LOVE the social media theme that shows up in so much of his cartoon work. Here’s where you can find Rob’s work :

So there’s a plug for you Rob 🙂 And why? Well, I do believe in promoting and spreading the talent of artists I believe in, as much as possible. The other reason? Rob doesn’t know this until he reads this post (hopefully he will read it. LOL) … that Rob has inspired me to get back to my cartoons again, and to start drawing, start creating again. He doesn’t know that he did that. How did he inspire me? Simply by creating, and putting it out there on the world wide web, and by sharing it through his social media channels. He didn’t have to “sell” anything to me, he simply created, and put it out there.

You just never know who is watching you, reading your posts or listening to you. You just never know who you might inspire today. Thank you Rob!

So for the rest of us, think of it, every time you might doubt your creative process, or doubt your talents (we all do sometimes) … never underestimate the power of creativity and your gifts, and never underestimate how far the reach of your hard work can go (especially via social media).

Someone out there somewhere, wants to read what you write, see what you create … and someone wants to be in your cheering section. So, we must create, in order to fulfill our own inner urge to create. We are born creative, and happiness to me, must include creative expression. I’m looking forward to whatever cartoon process emerges from me in future. And through our own creative expression, we inspire others … or at least make them think … or dream.

When I am in the midst of a creative process, I truly have no idea if it will inspire someone else or not. That’s not the point. The point is to do it, because you want to, you must. Let the rest go, and see what happens. At minimum, you will be a happier person.

Thanks for popping by my blog. Hope you enjoy my ever-so-simple colorful animal-themed cartooney-looney characters 🙂 More on the way!

~ Brenda Johima ~

Copyright 2011 Brenda Johima | Images May Not Be Used In Any Way Without Written Permission

Bumble Bee Cartoon

Copyright 2011 Brenda Johima | Images May Not Be Used In Any Way Without Written Permission

Weird Fish Cartoon

Copyright 2011 Brenda Johima | Images May Not Be Used In Any Way Without Written Permission

Pretty Fish Cartoon

Copyright 2008 Brenda Johima | Images May Not Be Used In Any Way Without Written Permission

Orange Kitty Cartoon

Copyright 2008 Brenda Johima | Images May Not Be Used In Any Way Without Written Permission

Colored Fish Cartoon

Copyright 2008 Brenda Johima | Images May Not Be Used In Any Way Without Written Permission

Purple Doggie Cartoon

Copyright 2008 Brenda Johima | Images May Not Be Used In Any Way Without Written Permission

Here are some things to think about while on Twitter and how you can make a difference. Here’s a few of my Social Media (Twitter) Tips:

  • Think before you Tweet.
  • Know that you do make a difference. Realize that impact and make it a positive one. You just might make someone’s day or change their life. Really. Words are powerful when attached to real emotion and genuine caring.
  • With everything you write, every photograph, video and link that you post, you have a choice … to be kind and respectful, a chance to praise, motivate, encourage and inspire. What you post does reflect on who you are as an individual, and your brand. Take the high road.
  • What you post reflects upon who you are and affects how you feel. Choose to feel good, lower stress, and develop trust.
  • In business, people buy from people we trust and like. (Listen to Scott Stratten and read almost any successful sales and marketing book)

* I live on Vancouver Island, and these geese flew by my home … so think Canada Geese in a “V” … They work together.

Here’s a few tips from my past career in the helping professions. Use these:

  • Compliment, Good For You, Praise, Encourage, Motivate, Inspire
  • Use your Intuition to take the time to look for opportunities where someone has achieved a success … and tell them.
  • Then Take The Time to Congratulate in public, online (not via DM or private message, congratulate in public)
  • On Twitter, Give a RT with a comment. Just do it.
  • The world of business needs more kindness. Just do it.
  • In fact, I dare you to compliment one of your colleagues who you currently view as a threat or competition (as long as it is genuine and done with integrity) After all, we are all just people on this planet, full of perfection and imperfections, trying to have a happy and successful life.
  • Be curious about others first. (Think Dale Carnegie)

Let’s make it easier for each other, and make Kindness Public, Online in Business.

~ Brenda Johima ~

* This is a snippet from a much longer post and you can read it right here 🙂

Tweet Bird for TweetUp Comox ValleyA BIG Thank You to the  Comox Valley Record Newspaper for the press in print and online for the 3rd Comox Valley TweetUp! … this time, where we Tweet for the local Comox Valley FOOD Bank.

There’s still time to sign up for this FREE Community Social Media Event.

Don’t know what to bring?

Here’s an idea (at their request). In addition to FOOD and non-perishable items, what the FOOD Bank has also indicated they really need are items for the homeless that they cannot purchase on a regular basis:

  • Toiletries
  • Soaps
  • Shampoos

And … The media does great things. Please support them and follow the Record on Twitter @ComoxValleyNews

Thanks for your support, and see you there!

** P.S. We NEED our local media for both print and online. They do a great job of supporting community. Thanks Comox Valley Record! ***

~ Brenda Johima ~

Klout and Why Does It Matter?

On October 23, 2010, in FaceBook, Klout, Social Media Camp, by brendajohima

Klout and Why Does It Matter?

I learned a fair amount about Klout from Megan Berry at the Social Media Camp conference in Victoria on October 3rd, 2010, but still have a lot to learn and a long ways to go.

However, for starters, I am thrilled with my Klout score.

This just goes to show you that:

  • Social Media is NOT about the numbers
  • Social Media is NOT about the number of followers you have on Twitter
  • Social Media is NOT about the  number of friends you have on FaceBook
  • Social Media is NOT about the number of fans you have on your FaceBook Page for Business

There are loads of people with WAY more online friends and fans than me. And I’m 100% OK with that. From day one, I have chosen to focus on the people, honesty, integrity, and “real” connections, the same things that matter to me in my life online. You won’t (currently) find people on my FaceBook friend list that I don’t trust, like and love.

So back to Klout.

What Klout has taught me, is that what I believe, and how I try to live my life offline, does matter when it comes to measuring online influence and engagement, and is a direct reflection on my Klout score. It’s NOT about the numbers of people, it’s about quality interactions and genuine caring and helping others.

Everything I learned from my initial training as a Music Therapist, and all past training in communication skills, and in counselling and therapy techniques, works in Social Media.

It’s about the people. It’s about the relationships. It’s about communication skills. It’s about thinking and caring about others FIRST. (think Dale Carnegie) It’s about being curious about others FIRST. And I like that!

I have said it before, and you will find it written online all over the internet … social mediaits’ about the people 🙂 However, too many people are still trying to SELL instead of interact.

Care first, reach out to others first, help other people first, and make a difference by connecting first, INSTEAD of selling first. Try it, you just might like it.

So why does Klout matter? For me, because people matter to me. Klout gives me a good indication on how well I am doing in connecting with people online. It shows me if I am coming from the right place (for me). That’s it.

And, they (Klout) have already, and are, rolling out some pretty awesome programs also, where your Klout will make a difference in real world applications (whether you think this is good or bad, it’s too late, it’s already happening) for example, like booking a hotel room or flight, or getting an upgrade in your hotel room based on your Klout score when you arrive at your hotel. You can read it right here: Need a hotel reservation?

Now THAT is food for thought. What do you think? Love to hear your thoughts. I’m @brendajohima on Twitter. Let’s chat, let’s care, let’s make a difference. Together.

~ Brenda Johima ~

P.S. The other thing I learned about Klout? You can’t trick Klout. And, if you start competing with others to try to get a better Klout score than them? Well guess what? One, You Can’t. Two, You’ve just missed the whole point of Social Media, especially Twitter.

Twitter Tip: Focus instead on asking questions, focus on others first. Send people on Twitter an @reply to say Hello. Introduce yourself. Acknowledge the successes someone has online PUBLICLY, not in a private email, or hidden direct message

The Good News: What is Social Media doing that is good for our world? It’s forcing people to be kinder, more encouraging, more positive, and to motivate, encourage and inspire. So get out there, be part of the solution.

Brenda Johima is Speaking at Social Media Camp!

Seems people want LISTS of TIPS and LISTS of Benefits:

In my original draft of my presentation for speaking at Social Media Camp 2010 in Victoria ( #smcv10 ) I had a list of (numbered) tips, and opted instead, for a more creative (and apparently to those with menopause, somewhat humorous) approach to writing and presenting. (being a Creativity Consultant)

**I know that in general, most people want lists of tips, lists of benefits, in bullet points or numbered lists. However, I opted to not do that in my presentation, but next time I will!

I simply felt that the internet is FILLED with the top 5, the top 10, the top 20, etc., and we are no longer reading blog posts or “really” listening  to speakers but … I do understand now, that for many, that is how they learn, and I’m OK with that, to learn from it, and do better, and provide it next time 🙂

So, as I do understand the needs of other side, I have extracted for you, the tips and benefits of social media for rural and small communities that were embedded in my speech.

Here You Go, the Benefits of Social Media When Living in a (rural) Small Community:

  • Through Social Media, even though you may be geographically isolated, the “feeling” of isolation can be removed.
  • Online communications can turn into offline connections
  • Through Social Media one can be exposed to local people you did not even know about, so create a List of locals in your community. For example, there are over 330 people on my Twitter list of locals in the Comox Valley
  • Social Media increases access to local business owners but also to large city companies
  • Connecting with like-minded business owners in larger centres helps you to stay current and in the buzz.
  • You no longer have to pay for and attend networking events in person as now online for the most part, there are tools available to everyone, *free of charge, and that is leveling out the playing field in business. *Of course there are also Social Media tools, which are also only accessible by *paying a fee. (Like Third Tribe)
  • Social Media can level the playing field via communicating what you believe, what you say and what you think, rather than by your physical appearance, image, and public persona.
  • Online, you can’t hide who you are.
  • Online, the focus is on transparency, honesty and integrity. People expect it now. People expect transparency and Social Media exposes who you are, how you think, how you write (including spelling and grammar), what you believe, your interests, your style of humor. You are communicating constantly, while building relationships.
  • Social Media is a great way to practice your intuition and to trust your gut.
  • For example, when working online, I can pick up:
  1. The tone and “feel of who you are
  2. What you think
  3. How you think
  4. Your writing and thinking style
  5. Your sense of humor
  6. Your level of creativity and interestingness
  7. A strong gut feeling if you are fake or spammy and for that we have … delete, unfollow, unfriend and block (which nobody wants to be on the other side of)

And a few tips for Social Media When Living in a (rural) Small Community:

  • Join an industry specific network online (for example, design, in my case)
  • Have a blog, which will connect you and your services not only to your local community, but to business owners in larger city centres
  • It’s not about you … it’s all about the people. (Think Dale Carnegie)
  • It’s about building trust, and it’s about building relationships with people both locally and globally.
  • Be curious about others 1st before yourself
  • Nowadays you just never know where your next business is going to come from. (Be Kind. People are always watching you online)

Now what about online competition?

  1. In my opinion online is no different than offline. If you are truly being who you are, there is nobody like you, so therefore you have no competition.
  2. So if you fear your competition … the good news is, if you put more of your energy and focus on yourself, your talents, your business, and on what you are good at online, instead of comparing yourself to colleagues you have no competition.
  3. Nobody is like you, no one can do what you do, or in just the way you do it.
  4. Here’s some more newsyou don’t get to choose, no matter what you think.
  5. Your customers and clients choose whether they are going to hire you or not. So stop competing and let’s move to a model of collaboration so there is a win-win for all.

And how can you make a difference?

  1. Think before you Tweet.
  2. With everything you write, every photograph and video that you post, you have a choice … to be kind and respectful, a chance to praise, motivate, encourage and inspire.
  3. What you post reflects upon who you are, makes you feel good, lowers stress, and develops trust.
  4. People buy from people we trust and like. (Scott Stratten says this in his book Unmarketing but at the time of my speech I had never read the book or followed his works. Yep, It’s True. But NOW I do!)

Here’s a few tips from my past career in the helping professions. Use these:

  • Compliment, Good For You, Praise, Encourage, Motivate, Inspire
  • Use your Intuition to take the time to look for opportunities where someone has achieved a success
  • Then Take The Time to Congratulate in public, online (not via DM or private message, congratulate in public)
  • On Twitter, Give a RT with a comment. Just do it.
  • The world of business needs more kindness.

In fact, I dare you to compliment one of your colleagues who you currently view as a threat or competition (as long as it is genuine and done with integrity) After all, we are all just people on this planet trying to have a happy and successful life.

Let’s make it easier for each other, and make Kindness Public, Online in Business.

And here were my closing final three points:

  1. I contacted Seth Godin awhile back and asked one question: Is there a difference between marketing to small towns vs. marketing to big cities? His answer? People are people. Yes, humans are humans.
  2. Recently I contacted Becky McCray, an authority on small towns and rural entrepreneur using Social Media, and she gave me this quote to share with you today: “Remember that your small town roots, your friendliness, openness, honesty, caring, and your cooperative spirit will serve you well online.”
  3. And three, Be Kind, and Have FUN! That’s what this is all about.

~Brenda Johima~

Hey there, I’m @brendajohima on Twitter and after being inspired by Twitter and TweetUps organized by Janis Lacouvee in Victoria and Don Power in Nanaimo as well as by Chris Burdge and Paul Holmes, organizers of the SUPER SUCCESSFUL Social Media Camp Victoria 2010 ( #smcv10 ) … we are having the 1st Comox Valley TweetUp

Tweet Bird for TweetUp Comox ValleyIf you are already on Twitter we are using the hashtag #TweetUpCV …Please help to spread the word 🙂

When? Friday, October 29th, 2010
Time? Right After Work 5:30 p.m. – 7 p.m.
Venue? Zocalo Cafe
Where? Courtenay, Comox Valley, Vancouver Island
Location? 208 5th Street, Courtenay (right downtown, Corner of Cliffe Avenue and 5th)
Internet? FREE WiFi (for us digital folks and smart phone users who Tweet Live)

Sign Up Right Here on EventBrite (the event is FREE of charge, but we do want to have an idea of numbers) *beverages may be purchased*

What’s Not Free? Drinks. You will be able to *purchase tea, coffee, and beverages. Also, the Zocalo is a licenced premise serving beer, wine and liquors, which you can purchase at the event.

Now You Ask, What Is A TweetUp?

Put simply, a TweetUp is an event where people who have met on Twitter, or who are communicating on Twitter, meet face to face in person. An informal event, for people who want to take  online communications, offline, engaging while building relationships.

Hope to See You There!
~Brenda Johima~

Phone: (250) 335 – 1195 if you have questions 🙂

P.S. Door Prizes! (listed in order received)

  1. One Year Business Listing on the Comox Valley Web Posse Website (compliments of Jamie McCue … Thanks Jamie!) *Please follow @cvwebposse on Twitter
  2. $20.00 Gift Certificate from Zocalo (compliments of Catherine Bell … Thanks Catherine!) *Please follow @ZocaloCV on Twitter
  3. One New Business Card Design/Layout (double-sided) by Graphic Designer Brenda Johima (compliments of JOHIMA Designs) *Please follow @brendajohima (that’s ME!) on Twitter
  4. One Month Unlimited Crossfit Membership (compliments of Titanium Crossfit … Thanks Marc and Malinda!)  *Please follow @TitaniumCrossFT on Twitter
  5. One CD “Tail Lights in the Rain” from singer/songwriter Sue Pyper (compliments of Sue Pyper … Thanks Sue!) *Please follow @suepyper on Twitter
  6. One Framed Art Print of “Rosewall Creek” (compliments of Comox Valley Visual Artist Marg Selkirk … Thanks Marg!)
  7. One 30-Minute phoDOGraphy session (includes one 8×10 print) (compliments of Puppy and Dog Photographer Brenda Johima of phoDOGraphy *Please follow @brendajohima on Twitter
  8. One Gift Certificate for Two-Hours of Personal Branding Consultation (4 x 30-minutes) (compliments of Campbell Duke Personal Branding … Thanks Beth!) *Please follow @CampbellDuke on Twitter
  9. Sunday Brunch for 2 at the Kingisher Oceanside Resort and Spa (compliments of the Kingfisher … Thanks Wendy Sears! …Director of Sales and Marketing) *Please follow @KingfisherSpa on Twitter
  10. One $25.00 Gift Certificate (compliments of Carnival Caribbean Cabana … Thanks Wain and Ronnice!) *Please follow @caribbeancabana on Twitter
  11. $20.00 Value in 2 Movies and Snacks (compliments of Rogers Plus in Courtenay … Thanks Greg!)
  12. Two $25.00 Gift Cards (compliments of The Wine Cottage in Courtenay (Thanks to Lyle and Pamela Brodie!) *Please follow The Wine Cottage on Twitter
  13. Four $25.00 Gift Certificates (compliments of the Oh Spa in Courtenay … Thanks Jenny Deters!) *Please follow Oh Spa on Twitter
  14. $35.00 WorkSafeBC Approved Basic First Aid Kit … AND a Course Code for a Free Online WHMIS course (value $33.00) (compliments of Chantele McPhee and St. John Ambulance) *Please follow Chantele McPhee and St. John’s Ambulance on Twitter
  15. $30.00 Skullcandy Stereo Headphones (iPhone compatible) (compliments of London Drugs, Courtenay location) *Please follow @LondonDrugs on Twitter
  16. Lots More On The Way!

Tweet Bird Resisting Social MediaA Comox Valley TweetUp is Coming Right Up!

Are you resisting Social Media?

Or … are you already using Twitter? If, so … YAY! If you’re in the Comox Valley but not using Twitter yet, grab a FREE Twitter account and jump right in, so that you can join our 1st Comox Valley TweetUp! … coming real soon!

If you’re already on Twitter, please use the hashtag #TweetUpCV and let’s all collaborate for a win-win for all, with an everyone welcome, inclusive event. (P.S. There is an Iowa group using #cvtweetup so we have shifted to #TweetUpCV to be supportive of their efforts)

Phone Brenda Johima at 250-335-1195 if you would like to take part, help out, work together with me, volunteer, or donate amazing super-dooper door prizes from your business, get your business noticed with Twitter, and real face-to-face contacts combined.

Build trust, build relationships, connect and let’s have a win-win for all. Let’s take online, offline. People is what Social Media is all about.

I’m @brendajohima on Twitter so let’s connect, and I’ve started a brand new list for the Comox Valley TweetUp so please let me know if you are interested, and I’ll get you listed right away.

There’s also a list for everyone I can find who has a Twitter account in the Comox Valley and as of October 4th, 2010 there are 333 of us and counting! If I’ve missed you, please let me know, and I’ll add you right away 🙂

~Brenda Johima~

Small Towns, Big Ideas. We all have dreams, no matter where we live.

Hi, I’m Brenda Johima and I’m thrilled to be here with you today. Thank you to Paul and to Chris and to all the amazing people who have worked so hard to make this event such a huge success.

Social Media has changed the world of work forever.

I am speaking to you today as a direct result of Social Media – Twitter, in fact. And Thanks to Paul Holmes!

Think of it, I’m not in the hub of a city, I live in a small rural community of about 700+ people, on the East Coast of Vancouver Island, and at this conference there are 400+ people I would not have met otherwise.

(In Fanny Bay *World Famous for Oysters, there are 700+ people, which is part of the larger Comox Valley, at about 64,000, with Comox at about 13,000, Courtenay at about 24,000, Cumberland at about 3100)

So what about small communities?

As a business owner living in a small rural community, one of the biggest issues can be isolation. The benefit of Social Media is that even though you may be geographically isolated, the “feeling” of isolation can be removed.

In addition, online communications can turn into offline connections, which is why we are all here today. (I must admit, I find it amusing and fascinating that we have moved from business face to face, to using computers to separate and isolate us in some ways, and now we are using computers to connect us again, face to face. It just goes to show that people want to be with people.)

As well, if you were to join an industry specific network online (such as design, in my case), it could turn into paid work as it has done for me. These networks can be a great source of *free education via supportive people. (*Although more and more, many are moving to closed membership networks, which have fees)

Through Social Media one can be exposed to local people you did not even know about.

For example, at this time, there are over 330 people on my Twitter list of locals in the Comox Valley. Many are business owners, some are not, but it tells me that at least this many people have at minimum, a curiosity about Social Media and that it’s only the tip of the iceberg.

Another benefit of Social Media is that not only does it increase access to local business owners but to large city companies, for those of us who live rural.

While living in Fanny Bay, in the middle of *nowhere for example, I have received paid contracts with Toronto companies on more than one occasion, from both Twitter and my Blogs. (*Actually I’m not in the middle of nowhere, I’m at the southern end of the Comox Valley, which has a population of about 64,000 but which is made up of a number of smaller pocket communities such as Fanny Bay, which has just over 700+ people, and I’m about 30 minutes away from my banking and groceries)

It’s interesting that as I speak, going on right now in Victoria is the CIBC Run for the Cure for Breast Cancer. In 2008, 170,000 people from all across Canada walked and ran for breast cancer for the same run, wearing T-Shirts designed by JOHIMA Designs, from Fanny Bay. My point being, that Social Media (at that time, my blog) can bring big city business to small town business owners.

Visualize this:

Me in my pajamas next to the wood stove, hearing the sea lions barking in the background, while connecting online with people from Calgary, Vancouver, Texas, California, Montreal, Singapore and Italy.

(P.S. Yes, I do dress up fancy to go out 🙂and actually on most days while working at home, as it gives you that “edge” that pajamas just doesn’t give you)

Connecting with like-minded business owners in larger centres keeps me current and in the buzz.

So what is Social Media? Well, you have an entire day ahead, to learn from great thinkers in this field. I’m guessing you will hear over and over today, that it’s not about you … it’s all about the people. (Think Dale Carnegie)

It’s about building trust, being curious about others 1st before yourself, and it’s about building relationships with people both locally and globally. Nowadays you just never know where your next business is going to come from.

In the past, you had to pay for and attend networking events in person and now online for the most part, there are tools available to everyone, free of charge, and that is leveling out the playing field in business. Of course there are also Social Media tools, which are also only accessible by paying a fee. (Like Third Tribe)

Most people are uncomfortable in social situations and networking meetings. Some people are shy, anxious, and may never thrive in a network meeting, no matter how good they are at what they do. It’s like going to a party and you don’t know anyone, and you’re the wallflower trying to pretend you are comfortable.

Some people may have on their “show face” “performer” “sales training” public persona. However, often, deep down, you’re uncomfortable, and then you are supposed to make money at the same time?

Social Media can level the playing field, kind of like a certain reality show on TV. Have you ever watched the show? In that show, people meet in a dark room without seeing each other. They get to know each other via communications, what you believe, what you say, rather than by your physical appearance, image, and public persona. This, like with Social Media, levels the playing field.

Online, you can’t hide who you are. In face-to-face meetings if you are good at performing and sales, you can very easily hide who you are very easily at a 1X per month networking meeting. Just put on your public performing persona. (PPP)

Online, the focus is on transparency, honesty and integrity. People expect it now. People expect transparency and Social Media exposes who you are, how you think, how you write (including spelling and grammar), what you believe, your interests, your style of humor. You are communicating constantly, while building relationships.

For example, when working online, I can pick up:

  • The tone and “feel of who you are
  • What you think
  • How you think
  • Your writing and thinking style
  • Your sense of humor
  • I can find out your level of creativity and interestingness
  • I will get a strong gut feeling if you are fake or spammy and for that we have … delete, unfollow, unfriend and block (which nobody wants to be on the other side of)
  • Social Media is a great way to practice your intuition and to trust your gut.

Now what about online competition? In my opinion online is no different than offline. If you are truly being who you are, there is nobody like you, so therefore you have no competition.

So if you fear your competition … the good news is, if you put more of your energy and focus on yourself, your talents, your business, and on what you are good at online, instead of comparing yourself to colleagues you have no competition. Nobody is like you, no one can do what you do, or in just the way you do it.

Here’s some more newsyou don’t get to choose, no matter what you think. Your customers and clients choose whether they are going to hire you or not. So stop competing and let’s move to a model of collaboration so there is a win-win for all.

And how can you make a difference? Think before you Tweet.

With everything you write, every photograph and video that you post, you have a choice … to be kind and respectful, a chance to praise, motivate, encourage and inspire.

It reflects upon who you are, makes you feel good, lowers stress, and develops trust. People buy from people we trust and like.

So here’s a tip from my past career in the helping professions. Use these:

Compliment, Good For You, Praise, Encourage, Motivate, Inspire, and Use your Intuition to take the time to look for opportunities where someone has achieved a success, and take the time to Congratulate. Or give a RT with a comment. Just do it. The world of business needs more kindness.

In fact, I dare you to compliment one of your colleagues who you currently view as a threat or competition (as long as it is genuine and done with integrity) After all, we are all just people on this planet trying to have a happy and successful life.

Let’s make it easier for each other, and make kindness Public, Online in Business.

In closing, thank you for listening, and I leave you with three final points:

1.    I contacted Seth Godin awhile back and asked one question: Is there a difference between marketing to small towns vs. marketing to big cities? His answer? People are people. Yes, humans are humans.
2.    Recently I contacted Becky McCray, an authority on small towns and rural entrepreneur using Social Media, and she gave me this quote to share with you today: “Remember that your small town roots, your friendliness, openness, honesty, caring, and your cooperative spirit will serve you well online.”
3.    And three, Be Kind, and Have FUN! That’s what this is all about.

Enjoy your day, thank you for listening, and I’m Brenda Johima.

NOTE:

P.S. If you are in the Comox Valley, watch for the FIRST EVER Comox Valley TweetUp! With huge thanks to Paul Holmes, Chris Burdge, Janis Lacouvee and Don Power from Social Media Camp 2010 in Victoria who have generously offered (depending on their schedule of availability of course) … to attend and to help me (and locals) get a TweetUp started in the Comox Valley.

I’m Speaking At Social Media Camp in Victoria!

On September 21, 2010, in Social Media Camp, by brendajohima

I’m speaking at Social Media Camp in Victoria! And here’s the blurb (*Visit the Conference Website by Clicking on the Graphic Below):

Brenda Johima is Speaking at Social Media Camp!

My Topic: Small Towns Big Ideas

Business owners in small communities can greatly benefit from the power of social media in order to:

  • remove isolation
  • even out the playing field in business
  • move to a model of collaboration vs. competition
  • increase access to both small town (local) business owners and large city companies
  • build relationships with business owners
  • make a difference
  • have FUN during the business day especially with Twitter!

Brenda will provide at least one example of one small town person gone big, with huge help from social media.

Biography: Since 2002 Brenda Johima has been operating her home based business, JOHIMA Designs, which provides graphic design for print and web. In order to provide clients with a one-stop shop for success, she also jumped into SEO, Internet Marketing, and now Social Media.

Brenda Johima also wears many other arts hats while working in a small town and that may confuse those who look for a “one-niche” market, however success in small towns requires creativity, dreaming big and holding to that vision, and often doing more than one thing.

Brenda’s Twitter profile says it all; a Multi-Talented-Creative-Type, Designer, Visual Artist, Photographer: phoDOGrapher: Creativity Consultant for Business.

Although confusing to some, it’s crystal clear (and funny) to Brenda that in order to be truly be happy, business also means doing what you love (even if there’s a lot of them).

Brenda is also “officially” launching phoDOGraphy this fall of 2010, specializing in Dog Photography and Puppy Photos.

Where to find me online? Let’s Connect 🙂

Facebook: phoDOGraphy
Twitter: @brendajohima
Flickr: Brenda Johima on Flickr
LinkedIn: JOHIMA Designs

As a Creative, I don’t believe in “one-niche” marketing anymore (actually I never did). I believe we are much bigger, and we are much more complex, especially if you are the creative-type. Also, there is a shift in small business marketing, and I believe in all marketing, where more and more, people are having to, or choosing to, wear more hats, in business and in the workplace. This is a result in part, due to the recent changes in the economy, but also in part, as a choice to be happier in life and in work.

So, in walking my talk, here are My Other Websites. Here’s What Else I Do:

JOHIMA Designs: Graphic Design, Web Design, SEO, Internet Marketing and Social Media
Brenda Johima phoDOGraphy: Dog Photography and Puppy Photos
Creative NUDGE: Creativity Consulting for Business
Happy No Matter What: U Can B Happy No Matter What (Fibromyalgia and Chronic Pain)

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